Open Access

User Experience Analytics for Android Platforms

İlkan Yıldırım1*
1Middle East Technical University, Ankara, Turkey  
* Corresponding author: ilkan89@gmail.com

Presented at the 3rd International Symposium on Innovative Approaches in Scientific Studies (Engineering and Natural Sciences) (ISAS2019-ENS), Ankara, Turkey, Apr 19, 2019

SETSCI Conference Proceedings, 2019, 4, Page (s): 553-555

Published Date: 01 June 2019

For every function of an application almost in every page, there major and minor tasks of user. As an example, for the weather application, major task of user is checking weather degree, the minor one is humidity or wind. How many times did you checked wind? How much people checking the wind? Almost every weather application has these features. There is cost to develop building these kinds of functionality for almost none. These details are also increasing the complexity of GUI that causes the bad user experience that causes the lower user-base. Thus, tracking the user behavior is crucial for every application. The paper User Experience Analytics for Android Platforms is proof of concept that lets analytics experts to track user gestures, watch user session, activity recordings and touch heatmaps for every screen, for deep understanding of UX and user behavior. As a second part of this android project there is a reporting module that insist of Exact Touch (Dot) Map, Heat Map, Gesture Statistics, Activities and Session Recordings in order to provide insight for the product development team.

Keywords - User Experience, UX, Analytics, Android, Mobile, Heat Map, Mobile Screen Gesture Statistics

[1] Smith, J. O. and Abel, J. S., ``Bark and ERB Bilinear Trans¬forms'', IEEE Trans. Speech and Audio Proc., 7(6):697-708, 1999.

[2] About the User-ID feature. (2018, 12 12). Retrieved from Analytics Help: https://support.google.com/analytics/answer/3123662?hl=en

[3] Android. (2018, 12 12). Retrieved from Wikipedia: https://en.wikipedia.org/wiki/Android_(operating_system)

[4] Features. (2018, 12 12). Retrieved from Appsee: https://www.appsee.com/features

[5] Moore, G. A. (2014). Crossing the Chasm. In G. A. Moore. NY: Harper Business.

[6] Norman, D. (2013). Human Error? No, Bad Design. In D. Norman, The Design of Everyday Things (pp. 161 - 182). NY: Basic Books.

[7] Robier, J. (2016). "The Reason to Believe"? In J. Robier, UX Redefined (pp. 10-17). Switzerland: Spinger International Publishing.

[8] Understand the Activity Lifecycle. (2018, 12 12). Retrieved from Android Developers: https://developer.android.com/guide/components/activities/activitylifecycle

[9] Yandex Metrica. (2018, 12 12). Retrieved from Yandex: https://metrica.yandex.com/about/info/behavior

0
Citations (Crossref)
16.9K
Total Views
328
Total Downloads

Licence Creative Commons This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
SETSCI 2026
info@set-science.com
Copyright © 2026 SETECH
Tokat Technology Development Zone Gaziosmanpaşa University Taşlıçiftlik Campus, 60240 TOKAT-TÜRKİYE